Research and Markets (http://www.researchandmarkets.com/research/xgl87r/emerging) has announced the addition of the “Emerging Opportunities in Sweden’s Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape” report to their offering.
Sweden is an export-oriented mixed economy, ranking as the fourth most competitive country in the world according to the World Economic Forum 2012-2013. Sweden is moving fast towards being an electronic and cashless-driven economy. Its cards industry as a whole grew marginally at a CAGR of 1.23% during the review period, primarily driven by the debit and credit card categories. The slow growth in the cards industry was mainly due to global economic crises as well as the Eurozone debt crisis that impacted the growth of major industries across Europe.
During the review period, debit cards occupied the largest share in the overall cards and payments industry, and recorded a CAGR of 3.38%. The overall card industry is expected to grow at a CAGR of 2.83% over the forecast period, driven primarily by the debit cards category, which is expected to grow at a CAGR of 2.81%. The credit cards category is also expected to grow, with a CAGR of 2.89% during the forecast period, while charge cards are expected to exhibit positive growth at a CAGR of 2.51%.
Key Highlights
– Sweden is moving fast towards being an electronic and cashless-driven economy. The cards industry as a whole grew marginally at a CAGR of 1.23% during the review period, primarily driven by the debit and credit card categories.
– The overall card industry is expected to grow at a CAGR of 2.83% over the forecast period, driven primarily by the debit cards category, which is expected to grow at a CAGR of 2.81%.
– As banking customers become more sophisticated, banks are looking to differentiate their product offerings and card customization is gaining attention.
– Contactless and NFC payments are also being rolled out extensively across Sweden.
– The growing market for online trade in Sweden is one of the primary factors responsible for the expansion of the country’s cards and payments industry.
Key Topics Covered:
1 Executive Summary
2 Industry Attractiveness and Future Prospects for the Cards and Payments Industry
3 Analysis of Swedish Cards and Payments Industry Drivers
4 Emerging Consumer Attitudes and Trends
5 Competitive Landscape and Industry Dynamics
6 Strategies Adopted by Key Operators
7 Market Size and Growth Potential of the Payment Card Industry
8 Company Profiles, Product and Marketing Strategies
– Nordea Bank
– Skandinaviska Enskilda Banken AB
– Svenska Handelsbanken AB
– Swedbank
– Westra Wermlands Sparbank
9 Appendix
For more information visit http://www.researchandmarkets.com/research/xgl87r/emerging
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