Walmart Acquires Data Analytics Startup Inkiru

Walmart Labs, Walmart’s Silicon Valley-based innovation lab, has acquired data analytics startup Inkiru.

The acquisition is designed to “accelerate the retail giant’s analytics capabilities,” TechCrunch reported. Financial terms of the deal were not disclosed.

Inkiru’s platform combines data analytics, a decision engine and predictive intelligence to form an “active learning system” that claims to help reduce fraud and improve customer targeting.

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