Mastering B2B Payments with eInvoicing

Accounts payable automation has been around for decades, but few retailers have managed to integrate eInvoicing with ePayments. Payment management workflows therefore become isolated and disparate, wreaking havoc with payment cycles and cash flow. On June 24 at 1 pm ET,’s Karen Webster will chat live with NVoicePay’s CEO Karla Fried and Ashish Deshpande, General Manager of Coupa, to show how retailers can break down the barriers to transition to electronic payments.

Businesses have pursued and conquered accounts payable automation for decades, yet very few have managed to integrate e-Invoicing with e-Payments. The result is disparate and siloed payment management workflows that wreak havoc with payment cycles and cash flow.  On June 24 at 1 pm ET’s  Karen Webster will chat live with  NVoicePay’s CEO Karla Fried  and Ashish Deshpande, General Manager of Coupa.  This live discussion will focus on strategies for breaking down barriers to transition to electronic payments  and will include a case study on how a simple solution is adding a real ROI to a retail giant’s bottom-line.

During this digital discussion you will also learn

– Retail invoicing and payments “pain points”
– Coupa “case study”  – the why, how and ROI of e-Payments and e-Invoicing
– Lessons learned for all B2B payments use cases


This digital discussion occurred on Tuesday, June 24th at 1:00 PM (EST). We will be providing a summary and the recorded webinar next week. 


Your Digital Discussion Presenters


Karla Friede_
Karla Friede 
Chief Executive Officer and Co-Founder at NVoicePay

Karla Friede is Chief Executive Officer, co-founder, and member of the Board of Directors at NVoicePay. Friede has 20 years of experience in management, finance, and marketing roles in both large and early stage companies. Along with the founding team, she has grown NVoicePay into a leading B2B ePayment Solutions firm. Prior to founding NVoicePay, Friede was President and CEO of privately held Zevez Corporation; VP of Marketing for GeoTrust (acquired by Verisign in 2006); Co-founder of The Ascent Group, a strategy consulting firm serving technology firms in the bay area; Director of Marketing at Mentor Graphics, and part of the PBAS team at KPMG.



Ashish Deshpande
General Manager at Coupa

Ashish Deshpande brings to the table more than 15 years of financial services and software industry experience.  His track record includes industry leaders as well as innovators such as Visa, Verisign, Cisco and Coupa. He has played various roles in taking new, industry-first solutions from a concept stage to market leadership.  Today, at Coupa , he heads up a unique service to deliver hard dollar savings to customers – a key success criterion for Coupa customers.


 Your Digital Discussion Host



Karen Webster
CEO of Market Platform Dynamics 

Karen Webster is one of the world’s leading experts on payments, commerce and retail innovation and a strategic advisor to CEOs and Boards of multinational players in those sectors. As CEO of Market Platform Dynamics, she works extensively with the most innovative players in the payments, financial services, mobile, retail, B2B, digital media and technology sectors to help them maximize the value of their platform assets, design disruptive new business models and ignite and monetize new innovation. Karen also serves as a member of the advisory board for several emerging companies.


This digital discussion occurred on Tuesday, June 24th at 1:00 PM (EST). We will be providing a summary and the recorded webinar next week. 





Latest Insights:

Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem. The September 2019 Mobile Order-Ahead Tracker, serves as a monthly framework for the space. It provides coverage of the most recent news and trends as well as a provider directory that highlights key players across the mobile order-ahead ecosystem.


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