EMV

There Are 6.1 Billion EMV Cards In Circulation

According to new figures out from EMVCo, there were a total of 6.1 billion EMV cards in circulation worldwide as of the end of 2016. That represents an increase by about 1.3 billion cards over the last 12 months.

The new data also indicates that 52.4 percent of all card-present transactions globally were handled with EMV tech — a 35.8 percent increase from the same time two years ago in 2015.

“Implementation of the EMV chip infrastructure globally offers real benefits to merchants, acquirers, card issuers and consumers as the specifications support features for reducing the fraud that results from counterfeit and lost and stolen payment cards,” commented Soumya Chakrabarty, EMVCo Executive Committee Chair. “Therefore, the higher the adoption of EMV technology worldwide, the more robust the entire infrastructure becomes. We also recognize that more recent data will reflect higher adoption rates than the January to December 2016 reporting period, given the current pace of migration in regions such as the U.S. and Asia.”

The adoption of EMV is a bit uneven globally — as one might expect. European adoption rate is now at 84.9 percent; Canada, Latin America and the Caribbean have seen adoption at 75.7 percent; the Middle East and Africa are at 68.7 percent; the U.S. is clocking in at 52.2 percent and Asia Pacific is bringing up the rear at 38.8 percent.

The U.S. and Asia demonstrated notable increases as they continued migrating card-present based payments to EMV chip technology.

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Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem. The September 2019 Mobile Order-Ahead Tracker, serves as a monthly framework for the space. It provides coverage of the most recent news and trends as well as a provider directory that highlights key players across the mobile order-ahead ecosystem.

 

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