Barbie still has consumers in a chokehold, and brands who have partnered with Mattel or were even referenced in the movie are reaping the benefits. The most recent brand benefiting from the Barbie effect is Birkenstock, which was mentioned in the Margot Robbie film. The...
Amid the swiftly evolving retail environment, marked by economic fluctuations like inflation and restricted consumer expenditure, the concept of shop-in-shop experiences has emerged as a favored tactic for brands aiming to tap into the retail sector without bearing the full financial burdens linked with setting...
Because both open- and closed-source large language models (LLM) can use proprietary data, both will face challenges. However, closed-source models will likely face heavier scrutiny and criticism as users, investors and regulators will not have visibility into the underlying models, data sets and assumptions used....
The financial industry has become more competitive than ever as shifting economic conditions and the pandemic’s lingering effects make digital banking the primary means by which consumers interact with their financial institutions (FIs). More than three-quarters of customer experience leaders in a recent survey said...
B2B payments are generally behind the innovation curve compared to their consumer counterparts — even in the technology industry, where one-third of companies say their B2B buying experiences are “broken” due to legacy processes. In the “B2B and Digital Payments Tracker®,” Adobe’s Matt Wegner explains...
The promise of technical innovations to transform legacy workflows is an easy one to understand. But implementing it successfully across entrenched workflows and processes is a little bit harder — particularly when those programs relate to the complex world of cross-border payments. “If I had...
For eCommerce merchants, if you aren’t first, you might as well be last. While not a golden rule, in today’s fast-evolving environment, the quote rings truer than it otherwise would. The pace of digital innovation has rapidly transformed the behavioral expectations of consumers, putting the...
In today’s operating environment, every little bit counts more than ever. And businesses aren’t shy about asking for it. “One of the universal truths about what we are always asked by clients is, ‘Can I pass this fee on to my customer? Can I pass...
If you want to watch Elon Musk fight Mark Zuckerberg, you’ll need an X account. Musk said Sunday (Aug. 6) that his planned and still unscheduled cage fight with the Facebook founder/Meta Platforms CEO will stream live on his social media platform, formerly called Twitter. The two multibillionaires...
