Cryptocurrency exchange Binance.US has named Jasmine Lee as chief financial officer (CFO), taking over for interim CFO Eric Segal, who was appointed last October after former CFO Joshua Sroge left the company.
Lee is in charge of leading the Binance.US finance department and all aspects of financial operations, accounting, investor relations, treasury and tax. She will report to Binance.US President and CEO Brian Shroder, according to a Thursday (July 7) company press release.
“Jasmine is a rare talent who possesses more than 20 years of deep knowledge in both fintech and high-growth startup environments,” Shroder said. “Her experience at Paypal, a public Fortune 500 company, in particular, will be invaluable as we chart our path to an IPO in the coming years.”
Lee comes to Binance.US after serving as CFO and chief operating officer (COO) in a dual role at FinTech app Acorns for three years. She also held various roles at PayPal in her eight years with the company, including as CFO and COO for its consumer product group, according to her LinkedIn.
“I am thrilled to be joining Binance.US at this exciting moment as the company introduces new offerings — including zero-fee trading, a bold customer-centric move that will fuel user growth — and continues to launch new products,” Lee said.
“I look forward to building out a best-in-class finance department at Binance.US that lays a strong foundation for continued growth and our path to a future IPO,” she added.
Binance.US launched in 2019 and is operated by Silicon Valley’s BAM Trading Services as a standalone firm. It’s a sister company of Binance, the world’s largest crypto exchange, and shares the same founder, Changpeng Zhao. BAM licenses the name, branding rights and core technology from Binance.