From a socially oriented online phenomenon, Meta-owned platforms, Facebook, Instagram and WhatsApp, have grown to become a critical medium for doing business in emerging markets and the go-to communication tool between businesses and customers. Get the Full Story Complete the form to unlock this article...
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...
What is Fashion Week if not the epitome of influencer marketing? Such is the draw of the personalities who design looks we love, and those who have wardrobing in their DNA. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
Shopify and YouTube are teaming up to offer new shopping functions that will enable creators and merchants to feature products for sale via livestreams, videos and a store tab. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
Instagram has announced that shoppers can now make payments in chat for items they see while they scroll through their social media feeds, according to a Meta Platforms blog post Monday (July 18). Get the Full Story Complete the form to unlock this article and...
Instagram on Thursday (July 14) announced the ability for creators with paid subscriptions to publish their feed post only to their subscribers, among other new features, less than six months after debuting creator subscriptions, according to a company press release. Get the Full Story Complete...
TikTok is testing a feed set apart for shopping in a bid to increase revenues for the company’s corporate parent, ByteDance, according to a TechCrunch report. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
Twitter is launching Branded Likes to all managed advertisers reaching consumers in the U.S., U.K., Saudi Arabia and Japan, according to a Friday (July 1) blog post. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
TikTok owner ByteDance generated $1 billion in mobile game player spending from June 21, 2021 to Monday (June 20), up 16% year over year, according to data analytics company Sensor Tower, CNBC reported Thursday (June 23). Get the Full Story Complete the form to unlock...
