Social Commerce

Social Commerce
Snap Solidifies Its Social Commerce Ambitions 
April 23, 2021

Snap Inc., parent of Snapchat, has set its sights on social commerce in the wake of its earnings report on Thursday (April 22). According to that report, daily active users were up to 280 million, ahead of analyst expectations of 274.62 million. Particularly notable was...

Social Commerce
Facebook Testing News Feed Features For Business Discovery 
April 15, 2021

Facebook is rolling out a news feed discovery tool to enable users to click on the information that matters to them most and engage with businesses they are interested in knowing more about. The new tool also enables businesses to like and comment on Facebook...

Social Commerce
Facebook Romances The Super App With New Dating Platform
April 14, 2021

Facebook is aiming to help users make a love connection with a new dating app called Sparked. The experimental app will allow users to enroll with their Facebook profiles. According to reports, Facebook is positioning the free platform as “video dating with kind people.” Get...

Social Commerce
Social Talk: Twitter And Clubhouse Discussed $4 Billion Takeover
April 07, 2021

Twitter held discussions with Clubhouse, the audio social media app, about buying out the popular new company for $4 billion, but the discussions have fizzled, Bloomberg reported, citing unnamed sources. No reason was given. Get the Full Story Complete the form to unlock this article...

Social Commerce
Snap Quietly Buys Screenshop To Propel Clothes Shopping
April 07, 2021

With the rise in popularity of connected commerce and social shopping, Snap is moving into the space with the acquisition of Screenshop, once called the Shazam of fashion, according to media reports on Wednesday (April 7). Get the Full Story Complete the form to unlock this article...

Social Commerce
Clubhouse Rolls Out Payments Feature
April 06, 2021

The audio-based social media platform Clubhouse unveiled its first monetization feature for creators on Monday (April 5), allowing users to send and receive payments. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
Startup Clubmarket Builds Way To Sponsor Clubhouse Sessions
March 18, 2021

Startup Clubmarket has devised a method to monetize social audio meetings on the Clubhouse social media platform, Venture Beat reported, pointing out that Clubmarket is an “independent startup.” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Social Commerce
YouTube Takes On TikTok In US With Short-Form Videos 
March 18, 2021

YouTube launched its short-form video experience on Thursday (March 18) in beta for select users in the U.S. after a successful initial rollout in India last month, according to a blog post by Todd Sherman, the product lead for YouTube Shorts. Get the Full Story Complete...

Social Commerce
Snap Ecosystem Builds For The New Digital Local Economy
March 18, 2021

Snap Inc.’s ecosystem play has come into sharper and sharper focus as Q1 2021 has worn along. As PYMNTS reported last week, from a new partnership that will allow musicians to license their music on Snap directly, to a partnership with the NBA, to rolling...