Anatomy Of A Consumer Payment

David’s Bridal Marries Security And Omnichannel Payments To Build Consumer Trust Brides want to say yes to the dress, but only if they can securely shop and pay how and where they want. In the Anatomy Of A Consumer Payment Playbook, a PYMNTS and FIS collaboration, Danny Luczak, chief technology officer of David’s Bridal, explains how wedding retailers use tokenization to keep those omnichannel shopping experiences secure and seamless.
Inside The July Playbook
  • An interview with Danny Luczak, chief technology officer for wedding retailer David’s Bridal, on pairing smooth omnichannel experiences with strong digital security measures to retain consumers’ trust
  • Recent trends in the consumer payments space, including why 49 percent of consumers are more likely to tap services that employ multifactor authentication and why contactless payments now account for approximately 80 percent of in-person grocery and pharmacy transactions
  • A Deep Dive examining how implementing more secure login or payment authentication technologies can help retailers foster consumer trust

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