The Employment Effect

Study Shows Digital Engagement of US Consumers Linked to Employment Status 

Employed consumers use connected devices 80% more in their daily lives than unemployed consumers, and not just to shop and spend. For this edition of the “The ConnectedEconomy™ Monthly Report: The Employment Effect,” PYMNTS surveyed 3,212 consumers to discover how rising employment rates are accelerating the U.S. economy’s digital transformation.

Inside the October Report
  • 14%: Consumers’ increase in digital engagement since November 2021
  • 58%: Digital engagement rate among consumers working 20-40 hours per week
  • 55%: Digital engagement rate among consumers living in urban areas