3 Ways Consumers Are Dealing With Inflation

NEW DATA: 6 In 10 Consumers Only Buying Essentials As Inflation Crimps Spending

A new PYMNTS survey of roughly 2,800 US consumers in April shows how inflation is re-shaping shopping habits. The April edition of “The ConnectedEconomy™ MonthlyReport: 3 Ways Consumers Are Dealing With Inflation” shows six in 10 consumers already cutting back to essentials only, as merchants adjust to meet this shift in demand.

Inside the April Report

17% fewer "stick to the essentials" consumers made eCommerce purchases in March than in January
27% more "don't need much" consumers ordered via aggregator in March than in February
32% of consumers ordered groceries online in March 2022 nearly as much that did so in November and December 2021