Citcon - The Emerging APAC Opportunity Playbook: Mapping International Expansion Edition - October 2022 - Explore how U.S., U.K. and Canadian merchants are prioritizing investments for growth in the APAC region

The Emerging APAC Opportunity: Mapping International Expansion Edition

500 Global Sellers Weigh In on the Value of APAC Expansion

Seventy percent of the U.S., U.K. and Canadian businesses that sell to the Asia-Pacific region expect these sales to surge in the next three years. “The Emerging APAC Opportunity Playbook,” a collaboration with Citcon, examines which merchants see the greatest opportunity in the region and how expansion efforts will shape global eCommerce.

Inside the October Playbook

  • 39%: Share of U.S., U.K. and Canadian SMBs selling or planning to sell to APAC customers in the next year
  • 40%: Portion of marketplace eTailers prioritizing expansion in South Asia and Oceania
  • 67%: Share of U.S. retailers expecting APAC sales to increase in the next three years

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    The Emerging APAC Opportunity Playbook