CNN and Reuters are joining other digital news platforms in setting up paywalls to increase revenue. CNN began asking some of its readers to pay $3.99 per month to gain access to its reporting Tuesday (Oct. 1). It will push for subscriptions after users have...
Being authentic is a great way for any brand to elevate personalization to its customers. For Netflix, which operates in more than 190 countries around the world, putting specific audiences first is the key to successful programming, according to co-CEO Ted Sarandos. In his keynote...
Charter Communications is facing challenges following the termination of the Affordable Connectivity Program (ACP), a federal initiative that provided subsidies for internet service to low-income households, reporting a decline of 149,000 residential internet customers in the second quarter of 2024, primarily attributed to the end...
As the restaurant industry aims to figure out how to use subscriptions to drive loyalty, some are finding that offering free menu items is not particularly cost effective, instead shifting to discounting models. In the United Kingdom, coffee chain Pret a Manger has reportedly drawn...
Verizon has unveiled a suite of initiatives designed to enhance customer choice and flexibility, marking an evolution in its brand strategy. The telecommunications giant has introduced programs aimed at enriching customer experiences across its portfolio. Central to Verizon’s strategy is the introduction of subscription-based and...
As Taco Bell continues its paid subscription push — its “passes” — the quick-service restaurant (QSR) giant is seeing that, by offering a wider range of options tailored to different customers’ tastes, it can more broadly and effectively drive engagement amid inflation. The restaurant’s passes...
The New York Times plans to put its top podcasts behind a paywall. The company is considering giving only subscribers access to new episodes of “Serial,” and allowing nonsubscribers to access only the three most recent episodes of “The Daily,” The Wall Street Journal (WSJ)...
The Federal Trade Commission (FTC) is taking action against Adobe and two of its executives, alleging that they deceived consumers by hiding an early termination fee on a subscription plan and making it difficult for customers to cancel their subscriptions. The agency’s federal court complaint...
Increasingly, when consumers go to the grocery store, it is just to buy food, such that leading grocery retailers are losing share of center-aisle products to eCommerce players such as subscription merchants. “We’ve seen an increasing trend, particularly with the subscription economy, for the center-aisle stuff —...