Virtual reality (VR) has emerged as a promising frontier, offering immersive experiences that can transport users to new realms. However, the question arises: should brands...
X CEO Linda Yaccarino has reportedly expressed optimism about the platform’s future profitability. Speaking Wednesday (Sept. 27) at Vox Media’s Code conference, Yaccarino, who has been leading X for...
Amazon will include “limited advertisements” on Prime Video shows and movies beginning in 2024. The streaming service will also offer an ad-free option at additional...
This week in grocery news, Kroger’s membership program succeeds at boosting delivery orders, Ahold Delhaize goes after omnichannel customers, and Hy-Vee joins other grocers in...
With grocers expanding their advertising businesses to boost their margins, Sam’s Club has announced new tools for brands to measure campaign effectiveness. The Walmart-owned membership...
The head of WhatApp has denied a media report that the messaging service may introduce ads. “This @FT story is false. We aren’t doing this,” Will...
Google has announced a new policy that will mandate election advertisers to disclose when their ads have been manipulated or created using artificial intelligence (AI) tools....
Gopuff is expanding its advertising business overseas as leading players across the on-demand delivery business increasingly leverage these capabilities to boost their margins. The convenience...
IHOP will become the first restaurant to leverage Google Cloud’s Recommendations AI for digital ordering, as across the industry, eateries compete to offer the most...