advertising

Lyft Buys Halo Cars In To Help Drivers Make Money Through Ads
Lyft Buys Halo Cars In To Help Drivers Make Money Through Ads
February 21, 2020  |  Acquiring

Ride-hailing company Lyft has acquired Halo Cars, an advertising startup that displays ads on top of vehicles, according to a report from Axios. Get the...

READ MORE >
Yelp Store Visits Aims To Boost Brands’ Consumer Visits
Yelp Store Visits Aims To Boost Brands’ Consumer Visits
February 12, 2020  |  ResTech

New ad products introduced by Yelp will let restaurants better understand the impact of their ads on local foot traffic, according to reports. Get the...

READ MORE >
Snap’s Ads, Users And Earnings Up; Revenue And Stock Down
Snap’s Ads, Users And Earnings Up; Revenue And Stock Down
February 05, 2020  |  Earnings

Despite showing strength in several measures — revenue and Q1 forecasts beat pre-release estimates, Snap showed notable growth in its active user base, Discover video content...

READ MORE >
Instagram Pulls In Over 25 Pct Of Facebook Ad Revenue
Instagram Pulls In Over 25 Pct Of Facebook Ad Revenue
February 04, 2020  |  Facebook

It appears that Instagram generated more than a quarter of Facebook’s total revenue last year, according to sources. Get the Full Story Complete the form...

READ MORE >
Social Shopping Struggles With The Burden Of Potential
Social Shopping Struggles With The Burden Of Potential
February 03, 2020  |  Retail

2020 just might be the year that the long-awaited social shopping business actually shows up. Get the Full Story Complete the form to unlock this...

READ MORE >
Super Bowl Commerce Preview: Avocados, Spiteful Beer And A $6M Thank-You
Super Bowl Commerce Preview: Avocados, Spiteful Beer And A $6M Thank-You
February 01, 2020  |  Retail

The Super Bowl is nearly upon us – the Kansas City Chiefs are headed to their first “big game” in 50 years to take on...

READ MORE >
The Lunar New Year Commerce Explosion Hits China (And Beyond)
The Lunar New Year Commerce Explosion Hits China (And Beyond)
January 24, 2020  |  Commerce

In 2019, Chinese consumers spent $149 billion across the Chinese New Year holiday, according to China’s Ministry of Commerce — a sum widely expected to...

READ MORE >
Snap: China’s TikTok Could Pass Instagram In Growth
Snap: China’s TikTok Could Pass Instagram In Growth
January 20, 2020  |  Mobile Applications

TikTok, with its gamut of quick dance and lip sync videos, could become even bigger than rival Instagram, said Snap Inc. Chief Officer Evan Spiegel....

READ MORE >
How AI Helps Marketplaces Fight Off-Platform Fraud
How AI Helps Marketplaces Fight Off-Platform Fraud
January 16, 2020  |  Fraud Prevention

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

READ MORE >