Snap, the maker of the Snapchat disappearing messaging app, is reportedly adding a “Shop Now” button to its app, enabling users to shop without leaving...
There are any number of conclusions one might draw after watching the Facebook hearings on Capitol Hill last week. Get the Full Story Complete the...
On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without...
Snap, the parent company and creator of disappearing messaging app Snapchat, is laying off around 100 employees in order to focus on advertising. Get the...
Aiming to take on YouTube in the content market, Facebook is gearing up to launch a new subscription feature to help creators make money. Get...
Tax season, indeed. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
Remember the baby boomers? Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
While consumers are still using multiple platforms — such as desktop and mobile — “mobile-only” users are on the rise. In fact, “mobile-only” users surpassed...
Procter & Gamble made headlines last week when its Chief Brand Officer, Marc Pritchard, confirmed that the world’s largest advertiser cut $200 million of digital...