At a high level, the direct-to-consumer (D2C) model arrived with the promise to eliminate intermediaries, speak directly to customers, and use digital channels to deliver...
Global lifestyle footwear brand Allbirds will close its remaining full-price stores in the United States by the end of February. Get the Full Story Complete...
In the midst of the pandemic, the direct-to-consumer (D2C) model — cutting out the middleman, the wholesalers, even the physical storefront — seemed poised to shake...
Economic challenges have consumers pulling back on full-priced purchases, but Allbirds maintains that, if products are novel and relevant enough, shoppers will spring for non-discounted...
Not long after touting its brick-and-mortar expansion, footwear brand Allbirds is becoming the latest merchant to shutter stores — a move that comes as consumers’...
When it comes to direct-to-consumer (D2C) online shopping, establishing trust with shoppers is key to brands’ success, a recent PYMNTS Intelligence study reveals. Get the...
As the global economy navigates the twists and turns of inflation, brands and retailers are at a checkout counter of decisions: which aisle to stroll...
After recently disclosing another quarter of unsatisfactory earnings, footwear and fashion firm Allbirds is betting on a new partnership with Amazon to boost its likeability...
Straying away from its core customer was one of Allbird’s biggest mistakes made this year. Get the Full Story Complete the form to unlock...