Augmented Reality

Augmented Reality Gets Retail Boost From Snapchat And Google

Augmented Reality Gets Retail Boost From Snapchat And Google
Augmented Reality Gets Retail Boost From Snapchat And Google
July 24, 2019  |  Retail

The profile of augmented reality (AR) keeps rising in retail, and the latest evidence of the technology’s promise and popularity comes from Snapchat. Get the...

READ MORE >
As 5G Looms, Retail Possibilities Become More Clear
As 5G Looms, Retail Possibilities Become More Clear
July 09, 2019  |  Retail

Retailers surely have more than enough to worry about these days. For one, the pace of innovation keeps speeding up – and that holds true for...

READ MORE >
Google Launches AR Beauty Try-On
Google Launches AR Beauty Try-On
June 19, 2019  |  Retail

Google has announced the launch of AR Beauty Try-On, which allows viewers to virtually try on makeup while following tips, product reviews and more from...

READ MORE >
Retailers Look To Augmented Reality To Lure Local Shoppers
Retailers Look To Augmented Reality To Lure Local Shoppers
June 13, 2019  |  Retail

Retail is getting more visual, and that stands to be the case for locally-focused merchants as they compete for attention and consumer dollars with the...

READ MORE >
Business Writing Gets A Boost From Big Data
Business Writing Gets A Boost From Big Data
June 10, 2019  |  Innovation

The digital age is nothing if not an ongoing revolution in communication – which, of course, powers innovation in payments, commerce and business operations. Get...

READ MORE >
Teens Help Snap’s Stock To Surge
Teens Help Snap’s Stock To Surge
June 07, 2019  |  Markets

Snap has seen its stock surge more than 180 percent since December — thanks to teenagers. When it comes to augmented reality, Pivotal Research Group...

READ MORE >
L’Oréal To Partner With Amazon On Makeup Tech
L’Oréal To Partner With Amazon On Makeup Tech
June 04, 2019  |  Retail

L’Oréal’s virtual reality business ModiFace will be working with Amazon to provide makeup testing technology, according to an announcement from the French beauty powerhouse. The...

READ MORE >
Commerce Gets More Visual As Retailers Embrace 3D
Commerce Gets More Visual As Retailers Embrace 3D
May 21, 2019  |  Retail

As brick-and-mortar retailers work to survive in this digital age, they are looking to another digital tool in that ongoing effort: 3D mapping. It’s among the...

READ MORE >
Is eSports The Next Great In-Store Experience?
Is eSports The Next Great In-Store Experience?
April 25, 2019  |  Retail

While the majority of people over the age of 35 are likely less than inclined to think of video game play as a sport, the...

READ MORE >