Beyoncé

Women’s Silent Spending Power Reaches Farther Than Barbie and Taylor Swift

Women’s Silent Spending Power Reaches Farther Than Barbie and Taylor Swift
Women’s Silent Spending Power Reaches Farther Than Barbie and Taylor Swift
August 14, 2023  |  Connected Economy

Women’s spend share, when combined, can catapult products, people and projects.  Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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Are Celebrity Brands Out of Style for Retailers? 
Are Celebrity Brands Out of Style for Retailers? 
March 27, 2023  |  Retail

Last week, Adidas and Beyoncé’s Ivy Park ended their relationship. The news followed reports of a 50% drop in revenue that emerged in February. Get...

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Beyoncé, Adidas To Introduce Black Cowboy Fashion Line
Beyoncé, Adidas To Introduce Black Cowboy Fashion Line
August 06, 2021  |  Retail

Beyoncé and Adidas are joining the Black Cowboy revival. The superstar and the athletics and fashion giant are preparing to release Ivy Park Rodeo, the...

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Square Said To Mull Buy of Jay-Z’s TIDAL Music-Streaming Service
Square Said To Mull Buy of Jay-Z’s TIDAL Music-Streaming Service
December 28, 2020  |  Partnerships / Acquisitions

The highly competitive streaming-audio industry could be starting the New Year with some consolidation, a new report suggests. Jack Dorsey — the billionaire CEO of Square...

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Popeyes Creates Beyonce-Inspired Fashions Based On Its Uniforms
Popeyes Creates Beyonce-Inspired Fashions Based On Its Uniforms
January 29, 2020  |  Retail

Beyonce’s Ivy Park clothing line for Adidas is sold out, but fashionistas can get the look by turning to Popeyes and its uniforms, now being...

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Beyoncé Relaunches Ivy Park With Adidas Collaboration
Beyoncé Relaunches Ivy Park With Adidas Collaboration
January 17, 2020  |  Retail

With her new adidas x Ivy Park activewear collection, which gets its start online and in Adidas stores at midnight, Adidas is betting on pop...

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Beyonce And Adidas Partner Up For Apparel, Shoe Line
Beyonce And Adidas Partner Up For Apparel, Shoe Line
April 04, 2019  |  Retail

Soon all the single ladies (and the non-single ones) will be able to buy Adidas-branded Beyoncé clothes and shoes. Get the Full Story Complete the...

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The Sounds Of Summer Gone Subscription
The Sounds Of Summer Gone Subscription
June 30, 2018  |  Merchant Innovation

Every summer needs at least one song. In 1960, it was the Brian Hyland classic “Itsy Bitsy Teenie Weenie Yellow Polka-Dot Bikini.” In 1965, it...

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