Among consumers who make purchases from social media, PYMNTS research shows, food and beverage shoppers disproportionately turn to YouTube to find inspiration and products. Get...
As artificial intelligence (AI) runs rampant in the retail industry, augmented reality (AR) solutions, high-quality imagery, relevant product recommendations and all attempts to get personalized...
Influenced by the current inflationary cycle, consumers moderate their in-store and online spending for all but the essentials. They have shifted away from transactional activities. Their digital...
Meta has reportedly added one team and divested itself of another. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
Texting is ubiquitous. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
Not all that long ago, “generative” and “AI” were words unlikely to find their way into your everyday conversations. Get the Full Story Complete the...
To win in contextual commerce, Giada De Laurentiis’ direct-to-consumer shop has learned, content is king. Get the Full Story Complete the form to unlock this...
Google is inviting users to try out Bard, its entry into the generative AI race. Get the Full Story Complete the form to unlock this article...
Warner Bros. Discovery (WBD) is tapping contextual commerce to further monetize its recipe content. Get the Full Story Complete the form to unlock this article...