Conversions

Easier Checkout Drives Conversions, Says Fashion eTailer Revolve
Easier Checkout Drives Conversions, Says Fashion eTailer Revolve
September 14, 2023  |  Retail

Consumers become more price-conscious and hesitant to spend on non-essential or discretionary items when prices rise steadily. They may prioritize essential goods and services while...

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Etsy Hits 41M Active Buyers In Q1
Etsy Hits 41M Active Buyers In Q1
May 09, 2019  |  Retail

With a push to improve search and discovery on its platform, Etsy beat analysts’ earnings estimates for the first quarter, but fell short on top-line...

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How Top Merchants Are Tackling Subscription Conversions
How Top Merchants Are Tackling Subscription Conversions
January 25, 2019  |  Retail

To make life easier for customers, companies in many different industries, from consumer packaged goods to luxury automobiles, are adopting the subscription business model. While...

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Walmart Tests New Payments Approach To Up Online Conversions
Walmart Tests New Payments Approach To Up Online Conversions
January 24, 2019  |  eCommerce

Walmart is testing out a new solution designed to automatically address soft declines on its eCommerce site. Walmart Labs, the technology arm of Walmart, discovered that...

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Riskified Boosts Merchants’ Holiday Conversion Rates
Riskified Boosts Merchants’ Holiday Conversion Rates
December 18, 2018  |  Retail

With eCommerce booming, particularly during the current holiday shopping season, merchants are benefiting from Riskified, a startup that increases shopping cart conversions using machine learning...

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Point-Of-Sale Flexibility Inflates Spend
Point-Of-Sale Flexibility Inflates Spend
March 28, 2018  |  Point of Sale

Talk to anyone in the U.S. credit space, and they can tell you about their access to consumer information, such as name, income, education, voting...

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Shopify: Online’s Biggest Liability Is A Friction-Filled Checkout
Shopify: Online’s Biggest Liability Is A Friction-Filled Checkout
March 21, 2018  |  Retail

After two decades of online commerce, Mohammad Hashemi, General Manager of Financial Services at Shopify told Karen Webster, online checkout shouldn’t be a friction-filled mess...

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Getting Customers Past The Worst Part Of Online Registration
Getting Customers Past The Worst Part Of Online Registration
March 12, 2018  |  Subscriptions

There’s an art to getting people to sign up and pay for anything these days. More often than not, they’ll turn tail at the first...

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Ninety-Two Percent Of Checkout-Savvy Merchants Use Reviews To Drive Conversions
Ninety-Two Percent Of Checkout-Savvy Merchants Use Reviews To Drive Conversions
January 31, 2018  |  Retail

In 1995, Amazon started allowing its users to post reviews on its site. Since then, their review platform has become a big draw. Fifty-five percent...

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