As sports teams look to the rise of digital platforms to drive engagement and spending, the Tennessee Titans are the latest to announce a long-term strategy for...
Fanatics is adding live events to its business as it prepares to go public. The company’s Fanatics Event offering, announced Thursday (July 13), aims to...
Online sportsbook company DraftKings has made a last-minute bid to buy the U.S. business of betting firm PointsBet. The $195 million offer from the company...
Fanatics has appointed Deborah Crawford as senior vice president, head of investor relations. In her new role, which is a newly created position at Fanatics,...
WWE has expanded its partnership with Fanatics, giving the sports retailer control of events merchandising. That means that Fanatics Commerce — the company’s eCommerce, licensed...
The battle for primacy in livestream shopping finds TikTok fighting for its right to operate in the U.S. as YouTube, Snap and Meta all chase...
Online sports platform Fanatics is entering the world of livestream shopping. The company has hired Nick Bell, formerly of Snap and Google, to serve as...
Sports retailer Fanatics has lost its taste for NFTs and is unloading its majority stake in Candy Digital. The company plans to divest its 60%...
Fanatics expansion from hats to scores of categories and markets is a lesson in cross-pollination. It is also proof that the connected economy is thriving....