Fitbit

Fitbit, Inc. is an American company headquartered in San Francisco, California. Its products are activity trackers, wireless-enabled wearable technology devices that measure data such as the number of steps walked, heart rate, quality of sleep, steps climbed, and other personal metrics involved in fitness.

(source: fitbit.com)

Top News In Payments: The Fed Takes A Closer Look At Big Tech; Goldman CEO Denies Apple Card Credit Bias Claims
Top News In Payments: The Fed Takes A Closer Look At Big Tech; Goldman CEO...
November 22, 2019  |  News

In today’s top payments news, ongoing security concerns have caused the Federal Reserve to take a closer look at the Big Tech firms that serve...

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Privacy Advocates Fear Google Will Mine Fitbit’s Health Data
Privacy Advocates Fear Google Will Mine Fitbit’s Health Data
November 22, 2019  |  Google

Google’s $2.1 billion Fitbit deal is sparking privacy concerns that the search giant will mine the health data of the 27 million people who use...

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Fitbit’s Google Acquisition Sparks Privacy Concerns For Some
Fitbit’s Google Acquisition Sparks Privacy Concerns For Some
November 17, 2019  |  Google

Google‘s recent announcement that it is buying Fitbit is leading some users to ditch the device. “I’m not only afraid of what they can do...

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EU’s Vestager Objects To Big Data Acquisitions After Google’s Fitbit Deal
EU’s Vestager Objects To Big Data Acquisitions After Google’s Fitbit Deal
November 07, 2019  |  Regulation

European Union antitrust chief Margrethe Vestager has concerns about Google’s recent acquisition of Fitbit, as well as continued competition issues over how the company lists...

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As Google Deal Looms, Fitbit Reports 11pct Revenue Decline
As Google Deal Looms, Fitbit Reports 11pct Revenue Decline
November 07, 2019  |  Earnings

Fitbit, the wearables brand that Google plans to buy, posted an 11 percent revenue drop on Wednesday (Nov. 6) for the third quarter of 2019, with...

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Google Announces $2.1B Deal For Fitbit Acquisition
Google Announces $2.1B Deal For Fitbit Acquisition
November 01, 2019  |  Partnerships / Acquisitions

Google has reached a definitive agreement to acquire wearables brand Fitbit, Google said in a press release on Friday (Nov. 1). Google is paying $7.35...

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Alphabet Extends Offer To Acquire Fitbit
Alphabet Extends Offer To Acquire Fitbit
October 28, 2019  |  Partnerships / Acquisitions

Google’s parent company Alphabet has made an offer to purchase the popular fitness wearables company Fitbit, Reuters is reporting. The company may be eyeing a move...

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Fitbit Pushes Into Healthcare With Tie-Up To Rival Apple Watch
Fitbit Pushes Into Healthcare With Tie-Up To Rival Apple Watch
October 18, 2019  |  Partnerships / Acquisitions

The Bristol-Myers Squibb-Pfizer Alliance and Fitbit announced they have teamed up to improve the diagnosis and early detection of atrial fibrillation (AFib) for those with...

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Fitbit Reportedly Exploring Sale Of Business
Fitbit Reportedly Exploring Sale Of Business
September 20, 2019  |  Partnerships / Acquisitions

Under its challenges of moving to smartwatches from fitness trackers, Fitbit has reportedly been in discussions with an investment bank surrounding the possibility of looking...

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