Gen Z

Generation Z, or Gen Z for short, is the demographic cohort after the Millennials. Demographers and researchers typically use the mid- to late-1990s as starting birth years. Consensus has not yet been reached on the ending birth years.

Source: en.wikipedia.org

Amazon Sees DDAs As Ticket To Teen Spending On Amazon

Amazon Sees DDAs As Ticket To Teen Spending On Amazon
Amazon Sees DDAs As Ticket To Teen Spending On Amazon
March 30, 2018  |  Amazon

Amazon, setting its sights on Gen Z and millennials, is in initial talks with numerous banks, including JPMorgan Chase and Capital One, to create a...

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Why Retailers Should Stop Focusing On Millennials
Why Retailers Should Stop Focusing On Millennials
March 16, 2018  |  Retail

Remember the baby boomers? Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

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Gen Z, Millennials Favor Physical Stores More Than The Rest of Us
Gen Z, Millennials Favor Physical Stores More Than The Rest of Us
March 12, 2018  |  Consumer Insights

Good news for physical retailers: A new survey from Cowen Equity Research finds Gen Z and millennial consumers shop more at physical stores than the...

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The Buyers: Generation Z’s Shopping Preferences
The Buyers: Generation Z’s Shopping Preferences
July 07, 2017  |  Retail

Generation Z are the next up-and-coming group of shoppers who retailers are turning to for the future of retail. Get the Full Story Complete the...

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Mobile App Co. Packagd Looking To Become Millennials’ QVC
Mobile App Co. Packagd Looking To Become Millennials’ QVC
June 09, 2017  |  Retail

With QVC still making billions in revenue per year, Packagd is building a series of mobile apps designed to be the “QVC of the mobile...

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Vyze Survey: Consumers Aware Store Cards Are A Financing Option
Vyze Survey: Consumers Aware Store Cards Are A Financing Option
June 09, 2017  |  Payment Methods

Vyze, a cloud-based FinTech for retailers, announced Thursday (June 8) it released its third annual Retail Credit Survey of consumer behavior, which finds consumers are...

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Video eCommerce Platform Yeay Raises $4.9M Seed Funding
Video eCommerce Platform Yeay Raises $4.9M Seed Funding
June 06, 2017  |  Mobile Commerce

When it comes to attention spans and absorbing information, visuals can sometimes be the key differentiator between what does and does not work for commerce....

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Brick-And-Mortar Makes A Comeback With Generation Z
Brick-And-Mortar Makes A Comeback With Generation Z
May 31, 2017  |  Retail

Teenagers shopping with friends? Well, duh – but only if they can bring all of their friends, carried in their pocket and amplified via an...

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Pickle Adds Social Element To Skills Marketplace
Pickle Adds Social Element To Skills Marketplace
May 29, 2017  |  Retail

Pickle, a peer-to-peer mobile app that enables people to do jobs for each other, has splashed onto the scene in the growing share your skills...

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