It’s been a good year to be in the business of selling toys, a fact demonstrated by Mattel’s recent earnings release showing a surprising jump...
Mattel has reported a surprising jump in quarterly sales, with more growth hoped for in the holiday season, as retailers rushed to stock shelves with...
As it reported formidable revenue for last year, LEGO said it will debut 150 new locations in 2020 — mainly in China. The toy company now...
With the decade inching towards its conclusion and shoppers making their last-minute purchases, Mattel CEO CEO Ynon Kreiz says the last holiday toy shopping season of the...
Two decades ago American Girl was one of the players that introduced the world to a whole new concept — experiential retail — the idea...
Walmart and Mattel are trying new ways to sell toys to children, with an interactive video store featuring different “floors” with toys. Get the Full...
The end, it seems, is near as far as Toys R Us is concerned, as reports are emerging that the liquidation of the retailer’s assets may be...
If you thought Jim and Pam on “The Office” took forever to get together, you’ve clearly never followed the decades-long mating dance between the world’s...
Mattel Inc. is expanding its push into China by partnering with parenting website Babytree to create an online learning platform for early childhood development. Founded...