McDonald’s

McDonald’s Sees Boost in Loyalty Amid Challenges in Q4 Earnings

McDonald’s Sees Boost in Loyalty Amid Challenges in Q4 Earnings
McDonald’s Sees Boost in Loyalty Amid Challenges in Q4 Earnings
February 10, 2025  |  Earnings

While McDonald’s fourth-quarter earnings, released Monday (Feb. 10), “did not meet our expectations,” according to CEO Chris Kempczinski, customer loyalty was a bright spot amid a...

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Restaurant Sector Eager to Say Goodbye to Rough Year
Restaurant Sector Eager to Say Goodbye to Rough Year
November 17, 2024  |  Consumer Insights

The restaurant industry is reportedly eager to move beyond a difficult 2024. “I don’t know about you guys, but I’m ready for ’24 to be...

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McDonald’s Says Geofencing Technology Helps Boost Customer Satisfaction
McDonald’s Says Geofencing Technology Helps Boost Customer Satisfaction
November 08, 2024  |  ResTech

McDonald’s reportedly improved customer satisfaction scores and reduced customer wait times by using geofencing technology to streamline the mobile ordering process. The quick-service restaurant (QSR)...

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Data-Driven Dining: How McDonald’s, Chipotle and Chili’s Are Tapping Data to Fill Consumer Needs
Data-Driven Dining: How McDonald’s, Chipotle and Chili’s Are Tapping Data to Fill Consumer Needs
November 04, 2024  |  ResTech

In the current landscape of fast-food and casual dining, brands like McDonald’s, Chipotle, and Chili’s are adapting to changing consumer preferences with value, innovation and...

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McDonald’s To Experiment With ‘Digital Ordering Stations’
McDonald’s To Experiment With ‘Digital Ordering Stations’
September 11, 2024  |  Unattended Retail

McDonald’s is reportedly launching a series of digital ordering stations that provide cashierless checkout options. These stations — rolling out at a handful of the...

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Report: Hackers Seized McDonald’s Instagram Account for ‘Rug Pull’ Scam
Report: Hackers Seized McDonald’s Instagram Account for ‘Rug Pull’ Scam
August 21, 2024  |  Cybersecurity

McDonald’s reportedly suffered a hack of its Instagram account Wednesday (Aug. 21), with the hackers claiming they used the fast-food giant’s account to promote a...

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As If: Retail Brands Revive the ’90s With Nostalgic Classics
As If: Retail Brands Revive the ’90s With Nostalgic Classics
August 17, 2024  |  Retail

Seizing on millennials’ nostalgia, retail brands are bringing the ’90s back, reintroducing iconic products and styles that defined a generation. Casio’s Baby-G watch, a highly...

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98% of Financially Strained Restaurant Customers Are Cutting Back
98% of Financially Strained Restaurant Customers Are Cutting Back
August 12, 2024  |  Consumer Insights

As consumers bear the burden of inflation, PYMNTS Intelligence reveals that nearly all individuals living paycheck to paycheck are making trade-offs when it comes to...

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