Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

Credit Card Loyalty Shifts as Millennials Prioritize Value Over Gimmicks

Credit Card Loyalty Shifts as Millennials Prioritize Value Over Gimmicks
Credit Card Loyalty Shifts as Millennials Prioritize Value Over Gimmicks
August 06, 2025  |  Credit Cards

Generation Z and millennial consumers are rewriting the rules of engagement when it comes to credit cards. Unlike previous generations who may have stuck with...

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Telehealth Popularity Pressures Providers to Modernize Patient Payments
Telehealth Popularity Pressures Providers to Modernize Patient Payments
July 04, 2025  |  Healthcare

Telehealth has cemented itself as a standard delivery channel in U.S. healthcare, especially among young generations. However, while care has gone digital, payment systems largely...

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The Banking Industry’s Newspaper Moment
The Banking Industry’s Newspaper Moment
June 23, 2025  |  Banking

In 2000, USA Today was the most circulated newspaper in the United States. More than 1.6 million copies were printed each day. Over 6.6 million...

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Digital Innovation Opens Doors for Credit Unions to Broaden Membership
Digital Innovation Opens Doors for Credit Unions to Broaden Membership
June 18, 2025  |  Credit Unions

Credit unions (CUs) face a critical juncture that threatens their long-term viability. Baby boomers dominate CU membership, making up 39% compared to 31% for millennials...

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American Express Targets Gen Z With ‘New Level’ of Platinum Cards
American Express Targets Gen Z With ‘New Level’ of Platinum Cards
June 16, 2025  |  Credit Cards

American Express is readying what it says is its largest-ever investment in updating its cards. The company announced Monday (June 16) that it was planning a “refresh” to...

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How Payments Firms Can Win Gen Z Without Chasing Every TikTok Trend
How Payments Firms Can Win Gen Z Without Chasing Every TikTok Trend
May 29, 2025  |  Payments Innovation

In an age where consumer expectations evolve at the speed of a TikTok trend, financial institutions and payment providers face an increasingly complex question: how...

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Why Consumers Want Both an Amazon Prime and Walmart+ Membership
Why Consumers Want Both an Amazon Prime and Walmart+ Membership
May 26, 2025  |  Retail

In an era where retailers fiercely compete for consumer loyalty, a notable phenomenon is reshaping the landscape: the rise of the dual subscriber, holding memberships...

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54% of US Workers Wary of GenAI’s Impact on Jobs, Report Finds
54% of US Workers Wary of GenAI’s Impact on Jobs, Report Finds
May 22, 2025  |  Artificial Intelligence

Generative artificial intelligence presents a dual-edged sword for the American workforce, promising productivity gains while simultaneously sparking job displacement concerns. The PYMNTS Intelligence report “Workers...

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