Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

Three Generations Face the Same Bills and Make Different Moves

Three Generations Face the Same Bills and Make Different Moves
Three Generations Face the Same Bills and Make Different Moves
February 25, 2026  |  Consumer Finance

Picture three Americans staring at the same electric bill. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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Digital Banks Win With Younger and Lower-Income Consumers
Digital Banks Win With Younger and Lower-Income Consumers
February 09, 2026  |  Banking

Digital bank users are not simply early adopters of new payment methods. They represent a distinct slice of the U.S. banking population, shaped by age, income, education and daily...

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Millennials and Gen Z Drive Earnings Growth Across Finance and Retail
Millennials and Gen Z Drive Earnings Growth Across Finance and Retail
February 02, 2026  |  Consumer Insights

Consumer spending among millennials and Generation Z is not merely holding up. It’s underwriting earnings growth across financial services and retail, while pulling daily financial...

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57% of US Adults Use Gen AI as Millennials Pull Ahead on Productivity
57% of US Adults Use Gen AI as Millennials Pull Ahead on Productivity
November 21, 2025  |  Artificial Intelligence

Consumers in the United States may be embracing generative artificial intelligence at record levels, but each generation weighs AI’s promise against its risks differently. Get...

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Gen Z’s Spending Power Gives Issuers a Holiday Boost
Gen Z’s Spending Power Gives Issuers a Holiday Boost
October 20, 2025  |  Consumer Insights

Earnings season so far suggests that U.S. consumers still have a willingness and capacity to spend, even amid persistent economic uncertainty. Credit and debit cards...

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Nearly 70% of Millennials Say Gen AI Helps Them Work Smarter, Not Harder
Nearly 70% of Millennials Say Gen AI Helps Them Work Smarter, Not Harder
October 20, 2025  |  Artificial Intelligence

The emerging divide over generative AI isn’t simply generational. It’s about how much people trust technology to make judgment calls once reserved for humans. Get...

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American Express: Gen Z and Millennials Represent 36% of Card Spend
American Express: Gen Z and Millennials Represent 36% of Card Spend
October 17, 2025  |  Earnings

American Express posted third-quarter earnings results Friday (Oct. 17) that indicated strong growth in card spending, particularly among consumers in the Generation Z and millennial...

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37% of Millennials Pay for Both Amazon and Walmart Subscriptions
37% of Millennials Pay for Both Amazon and Walmart Subscriptions
September 23, 2025  |  Subscriptions

For years, retail watchers assumed Amazon Prime and Walmart+ were competing head-to-head for consumer loyalty. Get the Full Story Complete the form to unlock this...

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