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If data is the new oil, then it could be said that retailers are sitting on data gushers. After all, they have terabytes of data flowing across...
In commerce, the conversion is the Holy Grail. The moment when customer contact becomes a sale, and tips over to meaningful relationships, ideally long-lasting. Get the...
Today is Columbus Day, a celebration of Christopher Columbus’ “discovery” of Americas 526 years ago. The “discovery” is in quotes for three reasons. First, Christopher...
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Retailers are stepping up their kid-friendly offerings amid a growing toy market – and a void left by the closure of Toys R Us –...
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Far from its headquarters in Bentonville, Arkansas, Walmart is seeking to deliver stronger omnichannel offerings internationally. The retailer recently announced that it was acquiring online...
There’s an old joke that a Hershey’s executive uses to illustrate the problem his company – like other consumer packaged goods firms – is suffering...