promotions

Wayfair Rolls Out MyWay Membership Program

Wayfair Rolls Out MyWay Membership Program
Wayfair Rolls Out MyWay Membership Program
October 16, 2018  |  Retail

Wayfair has announced the launch of MyWay, a new paid membership program that offers benefits such as insider sales, discounts on installation and assembly services, free...

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For Retail Promotions, Rewards Beat Out Discounts
For Retail Promotions, Rewards Beat Out Discounts
September 17, 2018  |  Retail

To create sales lift and purchase intent without the negative brand effects of discounting, Aberdeen Group, which was created for Blackhawk Network’s Hawk Incentives, discovered that...

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Why Publicity Stunts Go Wrong So Easily
Why Publicity Stunts Go Wrong So Easily
July 21, 2018  |  Retail

When planning a large-scale marketing push or publicity stunt, it can be easy to overlook the fact that getting attention is hard, and getting positive...

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Google’s Commerce Ecosystem Upgrades
Google’s Commerce Ecosystem Upgrades
June 13, 2018  |  Google

When Google rolled out the latest and greatest upgrade to its Shopping List tool in April — and changed the tool’s app-based home from Google...

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MoviePass Brings Back Popular Monthly Subscription Plan
MoviePass Brings Back Popular Monthly Subscription Plan
May 02, 2018  |  Subscriptions

MoviePass, which briefly removed its movie-a-day monthly subscription from its website, will start allowing customers to sign up for it again. Get the Full Story...

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Starbucks’ US Traffic Flat In Q2 As Promos Fail To Take Off
Starbucks’ US Traffic Flat In Q2 As Promos Fail To Take Off
April 28, 2018  |  Earnings

Starbucks promotional efforts, which it has been increasing recently, failed to resonate with customers, resulting in the company reporting lackluster store traffic in the U.S. for...

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Sam’s Club Offers Deals From Ticket Monster In Select States
Sam’s Club Offers Deals From Ticket Monster In Select States
March 23, 2018  |  Retail

Sam’s Club announced Thursday (March 22) that customers in Florida, Michigan and Texas can get exclusive deals and discounts via its new collaboration with Ticket Monster....

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