PYMNTS Study

Consumers Want Their Personalized Loyalty Offers Delivered via Email

Consumers Want Their Personalized Loyalty Offers Delivered via Email
Consumers Want Their Personalized Loyalty Offers Delivered via Email
February 02, 2024  |  Loyalty & Rewards

As brands push communication through their mobile apps, consumers maintain that they would rather get their personalized offers through good, old-fashioned email. Get the Full...

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Half of Merchants Offering Installment Plans See Increased Chargebacks as Primary Pain Point
Half of Merchants Offering Installment Plans See Increased Chargebacks as Primary Pain Point
February 02, 2024  |  BNPL

Split-payment plans, or installment plans as they are more popularly called, have gained momentum in the consumer commerce space in recent years. Get the Full...

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Nearly 1 in 4 Consumers Look to Smaller Banks for Their Next Credit Card
Nearly 1 in 4 Consumers Look to Smaller Banks for Their Next Credit Card
February 02, 2024  |  Credit Cards

With extensive financial resources, widespread branch networks, and robust financial infrastructure, national banks wield considerable influence and dominance, particularly in the credit card industry. Get...

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Study Finds Offering Installment Payment Options Before Checkout Can Boost Conversion
Study Finds Offering Installment Payment Options Before Checkout Can Boost Conversion
February 01, 2024  |  Consumer Payments

Consumers have developed an appetite for split-payment plans of all sorts. Also known as installment payment plans, these break up purchases into smaller, scheduled payments...

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Big Spenders: Digital Wallet Users Spend 31% More When Buying Retail and Grocery Products
Big Spenders: Digital Wallet Users Spend 31% More When Buying Retail and Grocery Products
February 01, 2024  |  Digital Payments

Digital wallets, such as Apple Pay, Google Pay and PayPal, provide convenient and secure ways to complete online purchases. These wallets remove the cumbersome process...

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Older Consumers Seek Credit Card Rewards on Food Purchases but Not Much Else
Older Consumers Seek Credit Card Rewards on Food Purchases but Not Much Else
January 31, 2024  |  Loyalty & Rewards

When it comes to rewards preferences, older generations tend to want to receive perks for their grocery and restaurant spending, but they don’t necessarily want...

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The Smaller the Business, the Less Interested They Seem in Using Credit — Why?
The Smaller the Business, the Less Interested They Seem in Using Credit — Why?
January 31, 2024  |  SMBs

Flexible and accessible borrowing tools are a financial cornerstone for many small to mid-sized businesses (SMBs). PYMNTS Intelligence’s latest study finds that 90% of SMBs...

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Gen Z Wants Credit Card Rewards, Just Not the Ones Banks Offer
Gen Z Wants Credit Card Rewards, Just Not the Ones Banks Offer
January 31, 2024  |  Credit Cards

Generation Z has emerged as a pivotal demographic for financial institutions (FIs), even as they challenge traditional loyalty strategies. The generation, whose adult members are...

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