QSR

QSR is the business-to-business magazine for the limited-service restaurant segment, which includes: quick-service (fast food), fast-casual dining, snack shops.

(source: qsrmagazine.com)

New Ordering Technology Extends the Drive-Thru Beyond the Lane
New Ordering Technology Extends the Drive-Thru Beyond the Lane
December 21, 2021  |  ResTech

New technology is bringing the drive-thru order wherever consumers’ cars may be. On Dec. 16, BurgerFi, a North Palm Beach, Florida-based fast-casual chain with around...

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What if Throwback 37-cent Whoppers Sparked a Rush to 1950s Pricing?
What if Throwback 37-cent Whoppers Sparked a Rush to 1950s Pricing?
December 03, 2021  |  Retail

It’s 1957. Russia just launched the Sputnik satellite, so everyone’s on edge. “Doctors” in TV commercials tell us cigarette smoking is okay. Elvis Presley’s “Too...

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Taco Bell Speaks Out About Aggregators and Retaining Control of Customer Relationships
Taco Bell Speaks Out About Aggregators and Retaining Control of Customer Relationships
December 01, 2021  |  Restaurant innovation

Third-party delivery aggregators are emerging as one of the business success stories of the pandemic, and major players have continued to maintain gains. Their expedited...

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McDonald’s Offers Mobile Payment Option in Singapore
McDonald’s Offers Mobile Payment Option in Singapore
November 22, 2021  |  ResTech

Customers visiting the Golden Arches in Singapore can pay for their fast food orders online, at the drive-thru, in-store or via self-ordering kiosks with mobile...

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Cashierless Tech, Starbucks Deal Put Amazon in QSR Business
Cashierless Tech, Starbucks Deal Put Amazon in QSR Business
November 18, 2021  |  Amazon Innovations

The rumors are true: Amazon is making moves into the quick-service restaurant (QSR) space, partnering with Starbucks to bring its “Just Walk Out” frictionless checkout...

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Digital Food Ordering Is Changing the Restaurant Industry, From the Outside In
Digital Food Ordering Is Changing the Restaurant Industry, From the Outside In
November 15, 2021  |  Restaurant innovation

The rise in digital ordering is transforming menus. Off-premises-friendly foods are surging in popularity, while those that are more difficult to transport are taking a...

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Restaurants Move Toward More Automated, Personalized Drive-Thrus
Restaurants Move Toward More Automated, Personalized Drive-Thrus
October 28, 2021  |  Restaurant innovation

In the race to create the drive-thru of the future, McDonald’s just pulled ahead. The company announced on Wednesday (Oct. 27) that it is partnering...

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McDonald’s Aims to Leverage Loyalty to Grow Its Known Customer Base 8X
McDonald’s Aims to Leverage Loyalty to Grow Its Known Customer Base 8X
October 27, 2021  |  Loyalty & Rewards

About four months after the nationwide rollout of MyMcDonald’s Rewards, the quick-service restaurant (QSR) giant is seeing a bump in customer frequency where the program...

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Burger King’s Paper Coupon Problem Pits 20% of Loyal Customers Against Digitization Push
Burger King’s Paper Coupon Problem Pits 20% of Loyal Customers Against Digitization Push
October 25, 2021  |  Earnings

Burger King’s push to get consumers on board with its digital offerings could be alienating a huge portion of its most long-standing customers. On Monday...

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