Restaurant Innovation

Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
May 09, 2024  |  Restaurant innovation

McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...

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Card-Linked Offers Shape Data Access and Personalized Offers for Restaurants
Card-Linked Offers Shape Data Access and Personalized Offers for Restaurants
April 26, 2024  |  Restaurant innovation

With Small Business Week coming up April 29, it’s a good time to focus on the restaurant sector, because according to industry data, 90% of restaurants meet the criteria....

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Ghost Kitchens Vanish as In-Person Dining Returns
Ghost Kitchens Vanish as In-Person Dining Returns
April 14, 2024  |  Restaurant innovation

The ghost kitchen industry has become a shadow of its former self. These online-only dining spaces boomed during the pandemic, but as a report Friday (April...

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Restaurant Brands Tap Data Insights to Drive Engagement, Loyalty and Sales
Restaurant Brands Tap Data Insights to Drive Engagement, Loyalty and Sales
March 27, 2024  |  Restaurant innovation

From enhancing customer experiences to optimizing operations, embracing digital transformation is no longer just an option but an imperative for success in today’s competitive landscape. ...

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Digital Transformation Prompts Small Restaurants to Streamline Holiday Menus
Digital Transformation Prompts Small Restaurants to Streamline Holiday Menus
November 20, 2023  |  Restaurant innovation

As the rise of digital ordering has increased the popularity of restaurant takeout, independent restaurants are rethinking their holiday season menus for off-premises optimization. In...

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C3 CEO Says CPG-ification of Restaurants Drives ROI for Operators
C3 CEO Says CPG-ification of Restaurants Drives ROI for Operators
October 27, 2023  |  Restaurant innovation

As the restaurant industry increasingly shifts to omnichannel, virtual restaurant platform C3 is seizing on the opportunity to drive profitability by making quick-service restaurants (QSRs) menus...

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Smucker’s Aims to Gain Share From Coffee Shop QSRs With at-Home Alternatives
Smucker’s Aims to Gain Share From Coffee Shop QSRs With at-Home Alternatives
August 29, 2023  |  Restaurant innovation

As consumers look for more affordable alternatives to their day-to-day small luxuries, The J.M. Smucker Company is stepping up its at-home coffee offerings, providing lower-priced...

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7shifts Adds Tip Payouts Feature to Help Restaurants Retain Staff
7shifts Adds Tip Payouts Feature to Help Restaurants Retain Staff
August 24, 2023  |  ResTech

Restaurant team management platform 7shifts has added a Tip Payouts feature. This feature allows operators to instantly send tips directly to employees’ personal debit accounts, the company said in...

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El Lopo’s Restaurant Membership Turns Casual Customers into Regulars 
El Lopo’s Restaurant Membership Turns Casual Customers into Regulars 
August 23, 2023  |  Subscriptions

As restaurants look for ways to drive loyalty, San Francisco wine bar El Lopo is leveraging a membership model to reward its most loyal customers...

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