shopping

How consumers find what they want to buy and buy it in a world that is no longer defined by a physical place but what a consumer wants to buy and how she wants to buy it. Connected devices and the integration of payments into this now digital-led shopping journey is creating new ways for merchants and consumers to interact and disrupting traditional retail business models.

The Unexpected Commerce Effects Of Lent

The Unexpected Commerce Effects Of Lent
The Unexpected Commerce Effects Of Lent
March 05, 2018  |  Retail

In one of the least romantic coincidences of all time, Lent kicked off on Valentine’s Day this year. One is our annual celebration of romance,...

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Athleisure, Fast Fashion And Gap’s ‘Cross-Channel, Cross-Brand’ 2018
Athleisure, Fast Fashion And Gap’s ‘Cross-Channel, Cross-Brand’ 2018
March 05, 2018  |  Retail

After a long trip out in the earnings wilderness — and an increasing conviction from market watchers that Gap Inc. might simply be the latest...

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Gamification: A Growth Driver For Online Apparel?
Gamification: A Growth Driver For Online Apparel?
March 05, 2018  |  Retail

To some, shopping online for clothes is a chore. To others, it’s fun. But how often does it feel like a game? Probably not very...

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Who’ll Win When Facebook Advertisers Flee?
Who’ll Win When Facebook Advertisers Flee?
March 05, 2018  |  eCommerce

Procter & Gamble made headlines last week when its Chief Brand Officer, Marc Pritchard, confirmed that the world’s largest advertiser cut $200 million of digital...

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Fizzle Of The Week: Bitcoin — The Bad Neighbor
Fizzle Of The Week: Bitcoin — The Bad Neighbor
March 02, 2018  |  Sizzle/Fizzle

Bitcoin mining, like its real-world counterpart, uses a lot of power. Exactly how much constitutes “a lot” is a bit of a debate. The most...

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What Kohl’s Can Do For ALDI
What Kohl’s Can Do For ALDI
March 02, 2018  |  Retail

The announcement that Kohl’s would be pairing off with discount grocery retailer ALDI drew everyone’s attention — mostly because the news caught so many people by...

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Walmart Launches BuzzFeed-Branded Kitchen Tools
Walmart Launches BuzzFeed-Branded Kitchen Tools
March 02, 2018  |  Retail

Using BuzzFeed’s extensive online reach, Walmart will debut a new line of kitchen tools that carry the website’s Tasty brand. The items will be available in...

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The Secret To A Better Fit? Fighting Arbitrary Sizing
The Secret To A Better Fit? Fighting Arbitrary Sizing
March 01, 2018  |  Retail

The “What’s your size?” shuffle is a specialized horror that female consumers from all walks of life complain bitterly about. It’s the sort of thing...

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TJX Shares Rise After It Beats Holiday Estimates
TJX Shares Rise After It Beats Holiday Estimates
March 01, 2018  |  Retail

TJX, the parent company of discount department store chains Marshalls, HomeGoods and TJ Maxx, had a very good holiday season, beating out analyst estimates for...

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