skincare

L’Oréal Sees 150% Increase in Virtual Try-Ons as Consumers Seek AR Immersion
L’Oréal Sees 150% Increase in Virtual Try-Ons as Consumers Seek AR Immersion
February 12, 2024  |  Retail

L’Oréal is seeing a rapid uptick in adoption of virtual try-ons, as consumers increasingly seek out mixed-reality technologies that bring real-world-like immersion to online shopping....

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How Brands and Retailers Can Make the Most Out of Pinterest’s Predictions
How Brands and Retailers Can Make the Most Out of Pinterest’s Predictions
December 14, 2023  |  Social Commerce

Navigating the rapid trend cycle can be challenging, but add a dose of inflation and it gets even harder — making it so much harder...

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How Saturday Skin Leverages Amazon to Checkout With Gen Z 
How Saturday Skin Leverages Amazon to Checkout With Gen Z 
December 11, 2023  |  Retail

In the age of digital supremacy, Generation Z has positioned itself as the vanguard of a fresh wave of consumer habits. Growing up amid smartphones,...

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Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
August 21, 2023  |  Retail

In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....

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Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
June 27, 2023  |  Retail

If TikTok told you to rotate your skincare products biweekly, you probably started to rotate your skincare regimen. Or you know someone who did. But...

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What Happens When a Rock Star and a Violinist Launch a New Beauty Product
What Happens When a Rock Star and a Violinist Launch a New Beauty Product
June 12, 2023  |  Retail

Launching a new product is hard, but launching a new molecule and formula is even harder, especially if there isn’t an already existing (and updated)...

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L’Oreal Sets Eyes on Chinese Consumers, Buys Luxury Brand Aesop  
L’Oreal Sets Eyes on Chinese Consumers, Buys Luxury Brand Aesop  
April 04, 2023  |  Retail

L’Oreal’s acquisition of the Australian luxury brand Aesop from Natura & Co., announced Monday (April 3), for an enterprise value of $2.53 billion, sets L’Oreal...

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Can New CEO From Amazon Reverse Jessica Alba’s Honest Co Stock Slump?
Can New CEO From Amazon Reverse Jessica Alba’s Honest Co Stock Slump?
December 14, 2022  |  Retail

With Jessica Alba’s Honest Co. stock down 80% since its IPO 17 months ago, drastic action was needed. As such, and signaling a new direction...

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Heyday Skincare Says Consumers Crave Brick-and-Mortar Experiences
Heyday Skincare Says Consumers Crave Brick-and-Mortar Experiences
December 14, 2022  |  Retail

While many retailers are currently cutting back, Heyday Skincare is adding brick-and-mortar stores. Heyday CEO and Co-founder Adam Ross told PYMNTS that the decision to...

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