social commerce

Pinterest Aims to Improve Product Discovery With New Ad Tools
Pinterest Aims to Improve Product Discovery With New Ad Tools
June 16, 2022  |  Social Commerce

Pinterest will debut two new ad-related products designed to help brands tap into their Stories-like Idea Pins and is adding a Paid Partnership tagging process...

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Revlon Bankruptcy Filing Shows Beauty Brands’ Challenges in Connected Economy
Revlon Bankruptcy Filing Shows Beauty Brands’ Challenges in Connected Economy
June 16, 2022  |  Retail

The great digital shift and the emergence of the connected economy are the tides that don’t lift all boats. Case in point: Revlon — that...

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Meta Touts Its Social Commerce System at EMEA Event
Meta Touts Its Social Commerce System at EMEA Event
June 15, 2022  |  Social Commerce

As consumer behaviors and expectations continue changing, online shopping is morphing from an everyday task into a social experience. The adoption of eCommerce and digital...

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Pinterest Pivots to AI and ‘Taste Driven Shopping’  Via Acq of ‘The Yes’
Pinterest Pivots to AI and ‘Taste Driven Shopping’ Via Acq of ‘The Yes’
June 13, 2022  |  Retail

By all accounts it has been a rough year for Pinterest.   While the seventh most visited social media site has toiled since 2005 to morph...

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Social Commerce Takes a Giant Step as Entertainment Melds With Entrepreneurship
Social Commerce Takes a Giant Step as Entertainment Melds With Entrepreneurship
June 10, 2022  |  Social Commerce

As social commerce evolves into a serious contender, eCommerce and social media platforms are partnering to create new online experiences where entertainment triggers a sale....

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TikTok Debuts Subscription Comedy Series
TikTok Debuts Subscription Comedy Series
June 03, 2022  |  Social Commerce

TikTok has launched an exclusive subscription comedy series that began streaming this week on the company’s live video platform. According to the Hollywood Reporter, Finding...

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Meta Adds ‘Calls’ Tab as Messenger Calls Jump 40%
Meta Adds ‘Calls’ Tab as Messenger Calls Jump 40%
June 02, 2022  |  Facebook / Meta

In an apparent bid to address the rising use of Messenger for audio and video calls, Meta Platforms has added a new “Calls” tab to...

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Twitter Focuses on Monetization With Twitter Create Mini-Site Launch
Twitter Focuses on Monetization With Twitter Create Mini-Site Launch
May 25, 2022  |  Social Commerce

Twitter has launched Twitter Create, a mini-site that focuses on monetization opportunities for creators through the use of tips, insights and examples that the social...

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WooCommerce Offers Access to TikTok’s 1 Billion Members
WooCommerce Offers Access to TikTok’s 1 Billion Members
May 25, 2022  |  Social Commerce

Open-source eCommerce platform WooCommerce has launched a partnership with TikTok designed to connect Woo’s 3.7 million stores to TikTok’s more than 1 billion users. As...

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