social commerce

Pinterest Cranks up the Volume on Idea Pins With Music Label Partners

Pinterest Cranks up the Volume on Idea Pins With Music Label Partners
Pinterest Cranks up the Volume on Idea Pins With Music Label Partners
October 19, 2022  |  Social Commerce

Pinterest is partnering with Warner Music Group and other record labels to crank up the volume on its Idea Pins feature with the expansion of its...

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Gen Z Takes the Connected Commerce Torch From Millennials
Gen Z Takes the Connected Commerce Torch From Millennials
October 18, 2022  |  Retail

After years of obsessing over the buying behavior of millennials, retailers and brands are now pivoting to the next big thing, specifically, the Generation Z...

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Walmart Aims to Add Influencers via Content Creation Tool and Commissions
Walmart Aims to Add Influencers via Content Creation Tool and Commissions
October 18, 2022  |  Walmart

Walmart announced Tuesday (Oct. 18) that it is launching a new content creation platform of digital tools so that influencers and other creative-minded types can...

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Move Over, Millennials — Gen Z to Start Calling the Shots in Payments
Move Over, Millennials — Gen Z to Start Calling the Shots in Payments
October 18, 2022  |  Consumer Insights

When we see what’s transpired in the past three years, the utility of long-term outlooks becomes clear as the businesses that paid attention to trendlines...

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LVMH’s Unstoppable Luxury Train Detours to the TikTok Masses
LVMH’s Unstoppable Luxury Train Detours to the TikTok Masses
October 12, 2022  |  Retail

Within hours of posting slump-defying third quarter results that starkly reflected wealthy consumers’ continued insulation from the effects of inflation, French luxury giant LVMH then...

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Do US Consumers Want a Super App?
Do US Consumers Want a Super App?
October 05, 2022  |  Retail

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Meta Unveils New Ad Formats for Reels, Instagram
Meta Unveils New Ad Formats for Reels, Instagram
October 04, 2022  |  Social Commerce

Meta Platforms has announced a series of new ad formats designed to help advertisers reach their audience based on how they spend their time on...

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Poshmark Buyout Reflects Hidden Value Within Battered Resale Industry
Poshmark Buyout Reflects Hidden Value Within Battered Resale Industry
October 04, 2022  |  Retail

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