social commerce

From Clothing to Crypto, Celebrity-Owned Brands and Endorsements are Bigger Than Ever

From Clothing to Crypto, Celebrity-Owned Brands and Endorsements are Bigger Than Ever
From Clothing to Crypto, Celebrity-Owned Brands and Endorsements are Bigger Than Ever
January 04, 2022  |  Retail

For more than a century, celebrity product endorsements have been a mainstay of Americana and its countless advertising campaigns for one simple reason; they work. Usually....

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Visa: 2021 Was the Year of Expectations
Visa: 2021 Was the Year of Expectations
January 03, 2022  |  Opinion

A year of increasingly blurred boundaries between the in-store and eCommerce shopping experience, fueled by a tailwind of installment plans and stunningly fast delivery and...

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3 Trends to Watch For After a Year of Retail Innovation
3 Trends to Watch For After a Year of Retail Innovation
December 29, 2021  |  Retail

With 2021 coming to a close and 2022 kicking off soon, now is a good time for retailers to hit pause. Here, we reflect on...

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Today in Retail: Social Commerce Set to Explode; Handling Holiday Returns
Today in Retail: Social Commerce Set to Explode; Handling Holiday Returns
December 28, 2021  |  Retail

In today’s top retail news, social commerce comes with plenty of potential and pitfalls, while retailers are facing a $200 billion holiday returns scenario. Also,...

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Microbusinesses on Instagram Learn There’s No Such Thing as a Free Sale
Microbusinesses on Instagram Learn There’s No Such Thing as a Free Sale
December 28, 2021  |  Social Commerce

Legendary as a place where ordinary people turn their passions and styles into steady incomes and phenomenal fortunes with engaging free posts, 2021 changes to...

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Beyond Likes, Social Commerce Potential and Pitfalls Reach New Heights
Beyond Likes, Social Commerce Potential and Pitfalls Reach New Heights
December 28, 2021  |  Retail

Liking a post on social media. That’s so last year, or so people will perhaps be saying, once 2022 is officially underway. Get the Full...

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TikTok Takes on QSR Giants with 1,000 Virtual Kitchens
TikTok Takes on QSR Giants with 1,000 Virtual Kitchens
December 20, 2021  |  ResTech

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Gupshup Unveils WhatsApp-Based eCommerce Tool
Gupshup Unveils WhatsApp-Based eCommerce Tool
December 20, 2021  |  eCommerce

The business-to-consumer messaging company Gupshup has launched a commerce solution that lets businesses create digital storefronts on WhatsApp. Get the Full Story Complete the form...

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