social commerce

Target, Ulta Keep Cosmetics Retail Innovation Going Amid Pandemic

Target, Ulta Keep Cosmetics Retail Innovation Going Amid Pandemic
Target, Ulta Keep Cosmetics Retail Innovation Going Amid Pandemic
November 11, 2020  |  Retail

The cosmetics business continues its pandemic-driven evolution as new partnerships and new brands continue to enter the market. The latest pairing to make news is...

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Verishop Adds More Social Features To Its eCommerce App
Verishop Adds More Social Features To Its eCommerce App
November 09, 2020  |  eCommerce

Social commerce platform Verishop is adding new social features to its app, allowing all users to share content and interact with other shoppers and brands....

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Big Q3 For Google, Facebook Ad-Buying Bodes Well For Holiday Sales
Big Q3 For Google, Facebook Ad-Buying Bodes Well For Holiday Sales
November 04, 2020  |  eCommerce

The latest earnings reports from Big Tech giants and social media platforms show that advertising spend is through the roof at present, after basically falling...

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Pinterest Gains Advertisers As It Competes With Other Social Networks
Pinterest Gains Advertisers As It Competes With Other Social Networks
November 03, 2020  |  Social Commerce

At a time when chaos and turmoil seem to have permeated everything from the pandemic to politics, social media sharing platform Pinterest is winning new advertisers large...

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Digital-First Economy And SMBs Drive Facebook’s Earnings
Digital-First Economy And SMBs Drive Facebook’s Earnings
October 30, 2020  |  Earnings

Like Big Tech peers (Google among them), Facebook’s latest results show the tailwinds of eCommerce and the rebound in consumer spending buoying advertising revenues. But...

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Pinterest Revenue Surges As SMBs Shift Ad Dollars From Facebook
Pinterest Revenue Surges As SMBs Shift Ad Dollars From Facebook
October 29, 2020  |  Earnings

The social sharing platform Pinterest got a revenue bump from the pandemic as more people engaged with online entertainment as a way to socialize under...

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Pinterest Preps For Holidays With New Retail Tools
Pinterest Preps For Holidays With New Retail Tools
October 28, 2020  |  Retail

Pinterest is getting ready for the holidays. The social media and imagery platform is offering new tools to help retailers better reach their customers. The...

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Canadian Shopify Teams With Chinese TikTok For Social Commerce
Canadian Shopify Teams With Chinese TikTok For Social Commerce
October 27, 2020  |  Social Commerce

Shopify is partnering with TikTok to connect its million-plus merchants with engaged users of the social platform, the Canadian eCommerce firm announced on Tuesday (Oct....

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Facebook’s WhatsApp Enables In-Chat Purchases
Facebook’s WhatsApp Enables In-Chat Purchases
October 22, 2020  |  Social Commerce

Facebook-owned WhatsApp is introducing new services that will enable business users to sell directly on the platform within chats, WhatsApp said in a statement on...

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