Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

Reddit Inks Pro Sports Deal to Draw in More Ad Revenue
Reddit Inks Pro Sports Deal to Draw in More Ad Revenue
July 22, 2024  |  Partnerships

Looking to boost ad revenue, Reddit has signed deals with several pro sports leagues. The social media platform announced Monday (July 22) it had struck agreements with the NFL,...

READ MORE >
Meta Expands Business Subscription Program to India
Meta Expands Business Subscription Program to India
July 22, 2024  |  Facebook / Meta

Meta said it is expanding its business subscription program to users in India. The tech giant last year introduced Meta Verified for businesses on Facebook and Instagram, and...

READ MORE >
LinkedIn Employs AI and Games to Promote Daily User Visits
LinkedIn Employs AI and Games to Promote Daily User Visits
July 21, 2024  |  Social Commerce

How often do you visit LinkedIn? The platform wants your answer to be “every day.” To that end, the Financial Times (FT) reported Sunday (FT),...

READ MORE >
House Committee Votes to Aid Defense of TikTok Ban
House Committee Votes to Aid Defense of TikTok Ban
July 11, 2024  |  Legal & Regulation

The U.S. House Energy and Commerce Committee reportedly voted Thursday (July 11) to give the Justice Department a transcript of a closed-door hearing about threats posed by TikTok....

READ MORE >
AI Takes Center Stage in Combating Online Abuse From Wimbledon to Main Street
AI Takes Center Stage in Combating Online Abuse From Wimbledon to Main Street
July 10, 2024  |  Artificial Intelligence

The pristine lawns of Wimbledon are now home to more than just world-class tennis. This year, the All England Lawn Tennis Club deployed a new...

READ MORE >
Social Media Apps Tap Click-and-Mortar™ Pop-Ups to Boost Commerce
Social Media Apps Tap Click-and-Mortar™ Pop-Ups to Boost Commerce
July 09, 2024  |  Retail

As social media platforms aim to grow their presence in retail, key players including Snapchat, Pinterest and TikTok are turning to omnichannel retail pop-ups. Most...

READ MORE >
X Growth Reportedly Slows Since Musk Takeover
X Growth Reportedly Slows Since Musk Takeover
July 09, 2024  |  Social Commerce

User growth at X has reportedly slowed since Elon Musk’s takeover in 2022. As the Financial Times (FT) reported Tuesday (July 9), the social media...

READ MORE >
Threads Gains 175 Million Users in First Year
Threads Gains 175 Million Users in First Year
July 03, 2024  |  Facebook / Meta

About a year after its launch, Threads has topped 175 million monthly active users. “Threads now has more than 175M monthly actives. What a year,”...

READ MORE >
Gen Z Wants to Meet Their Soul Mates in Person, Not Online
Gen Z Wants to Meet Their Soul Mates in Person, Not Online
June 28, 2024  |  Mobile

Dating events have reportedly become increasingly popular among young people as they seek alternative ways to meet people in a world once dominated by dating apps....

READ MORE >