The RealReal

The RealReal Sharpens Focus on Consignment, Shrinks Direct Business

The RealReal Sharpens Focus on Consignment, Shrinks Direct Business
The RealReal Sharpens Focus on Consignment, Shrinks Direct Business
March 24, 2023  |  Retail

The RealReal is reportedly shifting resources from its direct business to its luxury consignment business. Get the Full Story Complete the form to unlock this...

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The RealReal Looks to Consign Its Way to Near-Term Profitability 
The RealReal Looks to Consign Its Way to Near-Term Profitability 
March 01, 2023  |  Retail

With its stock trading at about $1.35 per share — after falling over 90% in the past two years — it could be argued there’s...

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The RealReal Names New CEO John Koryl ‘Hyper-Focused’ on Achieving Profitability
The RealReal Names New CEO John Koryl ‘Hyper-Focused’ on Achieving Profitability
January 25, 2023  |  Personnel

The RealReal has named eCommerce and omnichannel veteran John E. Koryl as CEO and board member. Get the Full Story Complete the form to unlock...

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Demand for Brand Authenticators Rises Amid Growing Threat of Counterfeits
Demand for Brand Authenticators Rises Amid Growing Threat of Counterfeits
November 17, 2022  |  Retail

Recalling then-candidate Joe Biden’s 2019 advice that out-of-work coal miners should learn to code, now-unemployed coders may want to check job listings for “Luxury Procurement...

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Third-Party, White-Label Solutions Boost Luxury Recommerce Growth
Third-Party, White-Label Solutions Boost Luxury Recommerce Growth
November 15, 2022  |  Retail

Researchers at Spain’s Universitat Politècnica de Catalunya recently published a study showing that reusing 1kg of clothing could save 25 kg of carbon dioxide emissions....

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RealReal Overhauls Consignment Structure in Quest for Profitability
RealReal Overhauls Consignment Structure in Quest for Profitability
November 09, 2022  |  Retail

In its ongoing quest for profitability, luxury resale platform The RealReal said Tuesday (Nov. 8) that it has overhauled its commission structure and will charge...

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Luxury Resale Competition Spikes as ‘What Goes Around’ Opens Amazon Storefront
Luxury Resale Competition Spikes as ‘What Goes Around’ Opens Amazon Storefront
October 21, 2022  |  Retail

For over 20 years, New York City’s original luxury reseller, What Goes Around Comes Around, has enjoyed a robust niche catering to the designer apparel...

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The RealReal CFO Looks to Trim Costs, Sell Higher-Margin Goods
The RealReal CFO Looks to Trim Costs, Sell Higher-Margin Goods
August 26, 2022  |  Retail

Luxury goods reseller The RealReal is looking to cut costs and sell higher-margin products in an effort to turn its first profit. Get the Full...

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The RealReal’s Biggest Problem Right Now Is Hiring People
The RealReal’s Biggest Problem Right Now Is Hiring People
August 10, 2022  |  Earnings

With The RealReal’s active buyers up over 20%, gross merchandise value (GMV) rising 30%, orders jumping 40% and total revenue rising nearly 50%, one might...

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