The RealReal

The RealReal Looks to Consign Its Way to Near-Term Profitability 

The RealReal Looks to Consign Its Way to Near-Term Profitability 
The RealReal Looks to Consign Its Way to Near-Term Profitability 
March 01, 2023  |  Retail

With its stock trading at about $1.35 per share — after falling over 90% in the past two years — it could be argued there’s...

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The RealReal Names New CEO John Koryl ‘Hyper-Focused’ on Achieving Profitability
The RealReal Names New CEO John Koryl ‘Hyper-Focused’ on Achieving Profitability
January 25, 2023  |  Personnel

The RealReal has named eCommerce and omnichannel veteran John E. Koryl as CEO and board member. Get the Full Story Complete the form to unlock...

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Demand for Brand Authenticators Rises Amid Growing Threat of Counterfeits
Demand for Brand Authenticators Rises Amid Growing Threat of Counterfeits
November 17, 2022  |  Retail

Recalling then-candidate Joe Biden’s 2019 advice that out-of-work coal miners should learn to code, now-unemployed coders may want to check job listings for “Luxury Procurement...

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Third-Party, White-Label Solutions Boost Luxury Recommerce Growth
Third-Party, White-Label Solutions Boost Luxury Recommerce Growth
November 15, 2022  |  Retail

Researchers at Spain’s Universitat Politècnica de Catalunya recently published a study showing that reusing 1kg of clothing could save 25 kg of carbon dioxide emissions....

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RealReal Overhauls Consignment Structure in Quest for Profitability
RealReal Overhauls Consignment Structure in Quest for Profitability
November 09, 2022  |  Retail

In its ongoing quest for profitability, luxury resale platform The RealReal said Tuesday (Nov. 8) that it has overhauled its commission structure and will charge...

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Luxury Resale Competition Spikes as ‘What Goes Around’ Opens Amazon Storefront
Luxury Resale Competition Spikes as ‘What Goes Around’ Opens Amazon Storefront
October 21, 2022  |  Retail

For over 20 years, New York City’s original luxury reseller, What Goes Around Comes Around, has enjoyed a robust niche catering to the designer apparel...

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The RealReal CFO Looks to Trim Costs, Sell Higher-Margin Goods
The RealReal CFO Looks to Trim Costs, Sell Higher-Margin Goods
August 26, 2022  |  Retail

Luxury goods reseller The RealReal is looking to cut costs and sell higher-margin products in an effort to turn its first profit. Get the Full...

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The RealReal’s Biggest Problem Right Now Is Hiring People
The RealReal’s Biggest Problem Right Now Is Hiring People
August 10, 2022  |  Earnings

With The RealReal’s active buyers up over 20%, gross merchandise value (GMV) rising 30%, orders jumping 40% and total revenue rising nearly 50%, one might...

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What Does RealReal CEO’s Departure Say About the Future of reCommerce?
What Does RealReal CEO’s Departure Say About the Future of reCommerce?
June 08, 2022  |  Retail

As the self-titled “largest online marketplace for authenticated, resale luxury goods,” The RealReal (TRR) has spent a decade striving to become profitable as a niche...

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