Todd Vasos

High-Income Americans Go Bargain Hunting and Shake Up Retail’s Royalty
High-Income Americans Go Bargain Hunting and Shake Up Retail’s Royalty
June 05, 2025  |  Retail

The big trade down is on. Dollar General, long synonymous with serving America’s most budget-conscious consumers, is seeing a marked shift in its customer base....

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Dollar General Sees Greater-Than-Expected Growth as Higher-Income Consumers Seek Value
Dollar General Sees Greater-Than-Expected Growth as Higher-Income Consumers Seek Value
June 03, 2025  |  Retail

Dollar General’s same-store sales increased 2.4% and its financial results exceeded internal expectations in the quarter ended May 2, as higher-income consumers came to its...

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Retailers Adjust Strategies to Meet Financially Strained Consumers’ Needs
Retailers Adjust Strategies to Meet Financially Strained Consumers’ Needs
January 19, 2025  |  Retail

With ongoing financial strain causing many consumers to live paycheck to paycheck, retailers are adjusting strategies to cater to cost-conscious shoppers. As inflation pressures persist...

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Dollar General Tests Same-Day Delivery to Compete With Walmart
Dollar General Tests Same-Day Delivery to Compete With Walmart
December 05, 2024  |  Delivery

Amid ongoing economic pressures, Dollar General is refining its approach to better serve its financially constrained customers, CEO Todd Vasos said Thursday (Dec. 5) during the...

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Dollar General Looks to In-Store Experiences to Attract Consumers
Dollar General Looks to In-Store Experiences to Attract Consumers
September 16, 2024  |  Retail

Dollar General’s second-quarter results show the impact of inflation on its primary customer base, and the retailer is doubling-down on in-store experiences to attract shoppers....

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Dollar General Earnings Show Changes in Paycheck-to-Paycheck Spend
Dollar General Earnings Show Changes in Paycheck-to-Paycheck Spend
May 30, 2024  |  Earnings

As a pulse check on the paycheck-to-paycheck consumer, Dollar General’s most recent Q1 earnings showed that one of the economy’s most closely watched demographic groups...

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Dollar General Reduces Self-Checkout Options to Increase Engagement, Decrease Shrink
Dollar General Reduces Self-Checkout Options to Increase Engagement, Decrease Shrink
March 14, 2024  |  Retail

Dollar General is cutting back on its offering of self-checkout options, saying it is doing so to improve the customer experience and to reduce inventory shrink....

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Dollar General Hopes Consumers Will Smell Value in New Fragrance Line
Dollar General Hopes Consumers Will Smell Value in New Fragrance Line
January 23, 2024  |  Retail

As Dollar General aims to infuse a breath of fresh air into its shopping experience, it’s venturing into personalized collections, including the aromatic debut of...

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Todd Vasos Returns as Dollar General CEO to ‘Restore Stability’
Todd Vasos Returns as Dollar General CEO to ‘Restore Stability’
October 12, 2023  |  Retail

Dollar General appointed current board member and former CEO Todd Vasos as its new CEO, effective Thursday (Oct. 12). Get the Full Story Complete the form to unlock...

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