zara

Zara Experiments With Digitally Focused Pop-Up
Zara Experiments With Digitally Focused Pop-Up
January 30, 2018  |  Retail

As Spanish fast-fashion retailer Zara renovates its flagship store in a London mall, it has come up with an innovative solution to sell to customers:...

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Zara Defies The Retail Downturn Odds
Zara Defies The Retail Downturn Odds
June 15, 2017  |  Retail

For the last few years, the retail industry has been in a whirlwind of change. Get the Full Story Complete the form to unlock this...

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Zara’s Misstep In Correlating Ad Copy And Image
Zara’s Misstep In Correlating Ad Copy And Image
March 02, 2017  |  Retail

Within hours and sometimes within mere minutes, today’s companies are likely to receive an online reaction to their newly launched advertising campaigns. Get the Full...

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Zara Goes Green (And Reports It, Too)
Zara Goes Green (And Reports It, Too)
September 23, 2016  |  Retail

Zara’s launching an eco-friendly line, its “Join Life” collection, that emphasizes minimalism and more sustainably produced fabrics and fashions. Get the Full Story Complete the...

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Class Action Lawsuit Accuses Zara Of “Bait & Switch” Pricing
Class Action Lawsuit Accuses Zara Of “Bait & Switch” Pricing
August 24, 2016  |  Retail

Fast fashion retailer Zara is facing a lawsuit from U.S. consumers that alleges that the firm intentionally misleads American consumers as to the price of its...

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