Today In Data

The Competitive World Of Mobile Order-Ahead

The Competitive World Of Mobile Order-Ahead

Quick-service restaurants (QSRs), as well as third-party apps, are devising strategies to convince consumers to choose them over rivals in the competitive mobile order-ahead space. On Tuesday (April 2), online catering marketplace ezCater announced it has raised capital through a funding round to scale its platform. Homelight, a platform that connects homebuyers with vetted real estate agents, has seen its reach grow quite a bit in recent times. All this, Today In Data.

Data:

$150 million: Amount ezCater raised in a funding round co-led by Lightspeed Venture Partners and GIC.

85 percent: Share of the United States that Homelight now covers.

71 percent: Share of drivers who believe adding food ordering capabilities to their cars would be useful.

16.4 million: Number of U.S. customers who actively order food and drinks on Grubhub.

13 percent: Share of Starbucks orders that came through the company’s mobile ordering tool in 2018.

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