2021 New Merchant Business Models

The 2021 New Merchant Business Models Playbook, done in collaboration with American Express, details how SMBs are innovating their business and payments models as they prepare for the new year.

Inside the November Playbook

• 45.3%: Share of consumers who have increased their use of food aggregator apps to avoid restaurant crowds
• 41.9%: Portion of consumers who have shifted from retail shopping in person to doing so digitally
• 57%: Share of shoppers who choose merchants based partly on whether they offer digital payment options