Discount Deliberation news and trends

Getting Away With Layaway
In Depth // December 31, 2015

Who says paying in installments is only for physical items? This new year, a rise in vacation layaway programs -- whose roots are in traditional retail -- may see more budget-conscious consumers buying trips that would otherwise be out of their financial reach.

The Psychology Of Free Shipping
Hmmm // December 17, 2015

“Free shipping”: Two words that are certainly appealing to consumers, but the process isn’t a simple one for retailers. To comprehend the merit in taking on that major cost, merchants need to understand (and weigh the value of) the precise elements that need to be...

Live Long, Discount Hard
Hmmm // December 10, 2015

Making it to one’s senior years can pay off -- quite literally, in the case of AARP discounts. But how many of these membership-based discounts are worth the years it took to earn them, and what’s really in it for retailers?

Smartphones, Smarter Holiday Shoppers
In Depth // December 03, 2015

Consumers seeking the best discounts this holiday season have an invaluable tool at their disposal: the mobile phone. The retailers — and app designers — who have the best chance at profit this time of year are the ones who will make the best use...