Where Are All The Chinese Consumers? Not In China

Over 52% of Chinese consumers will their increase online spending in the next 12 months. The PYMNTS X-Border Optimization Tracker decodes the transitioning Chinese economy

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    The X-Border Payments Optimization Tracker™ is an organizing framework for evaluating the many players that provide merchant payment processing services geared for cross-border payments. 

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    • China’s cross-border online retail trade grew 44 percent to $71.8 billion, including $51.2 billion from exports in 2014 (up 40 percent from the previous year), and companies are rushing to cash in on it.
    • Alibaba entered into an exclusive deal with Macy’s for an online flagship store on Tmall.
    • Amazon, on the other hand, is inviting Chinese companies to sell through its new initiative “Global Selling.”

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    We added five new companies to the tracker: AltaPay, Boku, Braspag, Cardstream and Earthport. Of these providers, Cardstream broke into Top 10 scoring companies across all categories.

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    This month we explore the effects China’s transitioning economy has on the spending habits of the consumer. Hint: More good news for merchants across the world.

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