This capability is provided by the integration of PayPal Payment Links into Canva, PayPal said in a Thursday (April 9) press release emailed to PYMNTS.
Creators, entrepreneurs and small businesses use Canva to create content. Now, with this integration, they can accept payments directly from their designs instead of sending customers to external websites or separate storefronts, according to the release.
This solution enables Canva users to tap into social commerce sales, regardless of format or channel, the release said.
With PayPal Payment Links, Canva users can create a payment link or QR code to add PayPal to their designs; generate a PayPal-hosted payment page that they can customize with their own product images, details and pricing; and accept payments across social platforms, email, messaging apps and in person, per the release.
They can also accept payments in multiple currencies, reach customers across about 200 markets, and receive trackable receipts and transaction reporting.
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“Today’s entrepreneurs are no longer only building traditional storefronts — they are creating profitable businesses in real time through social content, online communities and direct conversations,” Taira Hall, senior vice president and head of SMB Commercial at PayPal, said in the release. “By pairing PayPal’s trusted global payment infrastructure with Canva’s creative workflow, we’re reducing the friction between inspiration and income and meeting them at point of need.”
Canva users can find the PayPal Payment Links app in the Canva Marketplace.
“Whether someone’s launching their first product, booking their next clients, or selling at a weekend market, having PayPal Payment Links right inside Canva means you can go from a bold idea to getting paid in just a few clicks, without ever leaving their design,” Emily MacDonald, head of revenue platform at Canva, said in the release.
PYMNTS reported in November 2024 that the integration of social media and eCommerce has led to the rise of social commerce that allows consumers to make direct purchases within social platforms.
The PYMNTS Intelligence report “Generational Pulse: Just How Influential Are Influencers?” found that influencer marketing has become a routine part of shopping and that more than half of U.S. consumers buy something recommended by an influencer at least once a year.
