Mobile Calendar: November

By  |  January 27, 2011
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    Mobile + GPS + Social = Commerce

     

    Foursquare

       

    • Launched in 2003 – 5M users worldwide today

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    • Social platform that has morphed to offer tips on businesses, merchant offers and rewards for frequent visitors.

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    • Has created an API so developers can build on the Foursquare platform.

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    Facebook

       

    •  Allows mobile users to view nearby merchants offers and share deals with friends.

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    •  Participating businesses include:  Chipolte, H&M, McDonalds, Starbucks, Gap.

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