Yahoo CEO Thompson: We Will Increase Focus On eCommerce

By  |  April 19, 2012
 | 

Yahoo CEO Scott Thompson wants to improve his company’s ability to serve consumers and merchants as an e-commerce platform, Internet Retailer reports.

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    “Our goal is to use the data, the traffic, the advertisers and the next generation of experiences [so] that we can build up those properties to more seamlessly connect what users are looking for with what advertisers are trying to sell to them,” Thompson said in an earnings call this week.

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